At DreamUs Group, our mission is to create profound happiness for children and families. We believe in the magical power of play to spark creativity, build confidence, and bring people together.
Our pride lies in offerng high-quality, themed indoor activity centers that foster lasting memories among loved ones. Each of our indoor playgrounds is uniquely designed to delight both the young and the young at heart.
As a leading provider of experience-based play facilities in Singapore, we deliver exceptional interactive play experiences through:
- SuperPark at Suntec City Mall
- Pororo Park Singapore at Marina Square
- Tayo Station at Downtown East
Job Responsibilities
Marketing Collaterals & Campaigns
- Deliver collaterals development as per the requirements of for all 3 parks (Pororo Park, Tayo Station & SuperPark)
- Ensure high quality marketing material from website, advertising assets, partner promotional assets and onsite signage.
- Coordinate offline events and sponsorships to enhance brand visibility.
- Update the communication program in line with the marketing calendar
- Coordinate and organise the execution of the approved marketing plans within approved budget and timeline
- Conduct market research and analyze consumer trends
- Support Marketing manager on all campaigns
Brand Management:
- Develop and maintain a strong and consistent brand image across all channels.
- Ensure brand guidelines, consistent brand messaging and positioning across are adhered to in all marketing communications channels; digital platforms, physical store, events, and all consumer touchpoints.
Website Management
- Collaborate with cross-functional teams to ensure website aligns with overall
- Coordinate updates to the local websites, conduct regular audits and ensure content accuracy across platforms.
Marketing Operations
- Collaborate with cross-functional teams and partners to execute marketing plans
- Manage invoicing, vendor coordination, and general administration
- Track expenditures and ROI to ensure effective resource allocation.
Job Requirements
- Bachelor’s degree in Marketing, Mass Communications, or related field
- At least 1 year of relevant working experience in marketing, content creation, and managing collaterals. Open to fresh graduates (pending internship experience)
- Strong visual eye, detail oriented, and organised.
- Creative, self-driven and young at heart.
- Team-player with exceptional communication skills
- Highly self-motivated with the ability to work independently and manage multiple projects and priorities